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Day: October 18, 2026

What Is Content Marketing? A Short History, Real Brands and How to Use AI Well

What is content marketing: placeholder featured image

Content marketing means creating useful content for a clear audience so that, over time, some of them become customers. Here is where it came from, how real brands do it and how to use AI without losing trust.

Robert Bestwick

Marketing director and educator. Vancouver, Canada.

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